-
Recent Posts
Recent Comments
- Dan Tallarico on The World of Vertical Search Engines
- Dan Tallarico on Startups, Human Resources, and the Benefits of Exploration
- Tatiana on The World of Vertical Search Engines
- Be_ran on Startups, Human Resources, and the Benefits of Exploration
- Dan Tallarico on One Week ‘Til Launch! Read To Receive A Free Pikiball
Archives
Categories
Meta
Category Archives: Corporate Criticism
Data-Driven Decision Making: The Google Breaker
When Google displaced Altavista and Yahoo! over a decade ago it seemed like we’d been rescued from bad search. Google’s PageRank algorithm – and page design – pushed away the clutter of Altavista while their deep indexing beat out Yahoo!’s … Continue reading
Pissed About The Fisher-Price Recall? Rate Down Hazardous Toys At Your Favorite Product Review Site
Yesterday, the Consumer Product Safety Commission released a report that made this blogger feel just a tad defensive of her favorite childhood toy (I admit it was Barbie). Mattel’s subsidiary Fisher-Price recalled 11 million toys on grounds of being hazardous … Continue reading
And The Winner Is… P&G! The Pharmaceutical Company’s Marketing Spending Exceeds 4x Spending On R&D, Beating Out Microsoft, Cisco And Google
Major corporations know that the fastest way to increase revenue is not to create more innovative, user-focused products, but to spend more time convincing customers to buy their old products. We investigated the spending reports of 17 corporations, only five … Continue reading
Posted in Corporate Criticism, The Pikimal Mission
Tagged Apple, Cisco, Google, marketing, Microsoft, P&G, Proctor and Gamble, R&D, Research and Development, Spending
Leave a comment
And The Winner Is… P&G! The Pharmaceutical Company’s Marketing Spending Exceeds 4x Spending On R&D, Beating Out Microsoft, Cisco And Google
Major corporations know that the fastest way to increase revenue is not to create more innovative, user-focused products, but to spend more time convincing customers to buy their old products. We investigated the spending reports of 17 corporations, only five … Continue reading
Posted in Corporate Criticism, The Pikimal Mission
Tagged Apple, Cisco, Google, marketing, Microsoft, P&G, Proctor and Gamble, R&D, Research and Development, Spending
Leave a comment
Demand Media Web Content Isn’t Only Insanely Boring, It’s Dangerously Misleading To Consumers
Since Wired’s 2009 piece about Demand Media, there have been a flurry of articles covering “content farms,” or massive, sprawling sites with huge amounts of content, that produce their content extremely cheaply by paying the writers of the content very … Continue reading
Demand Media Web Content Isn’t Only Insanely Boring, It’s Dangerously Misleading To Consumers
Since Wired’s 2009 piece about Demand Media, there have been a flurry of articles covering “content farms,” or massive, sprawling sites with huge amounts of content, that produce their content extremely cheaply by paying the writers of the content very … Continue reading
The Evolution of Product Search: 1991-2010
Though Pikis represent an interface to product search that you may not have seen before, you’ve encountered modern product recommendation if you’ve ever made a buying decision online (and almost everyone has). If you’ve browsed books on Amazon, rented a … Continue reading
The Evolution of Product Search: 1991-2010
Though Pikis represent an interface to product search that you may not have seen before, you’ve encountered modern product recommendation if you’ve ever made a buying decision online (and almost everyone has). If you’ve browsed books on Amazon, rented a … Continue reading
How shoppers find products with Google
Last Friday we talked about about choice architecture, or the presentation of choices and how it influences decisions. As choice architecture alters choices significantly, it’s up to the people who create that presentation to responsibly influence those who choose. In Thaler and … Continue reading