Author Archives: Jessica

The Prevalence Of Marketing Infographic

Have you ever wondered how much every day you are actually exposed to marketing? The answer may surprise you.

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PikiRocks, Our Partner In Music And Media, Took The Stage This Weekend For A Halloween Launch

To top off the week after our site launch and Playbook’s launch, we’re launching another of our sister blogs powered by Pikis, PikiRocks. Rocks will be fronted by Icarus Witch guitarist Jason Myers, and will focus on bringing you the best … Continue reading

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Our Sports And Recreation Blog, Piki Playbook, Launches Today

Today we’re welcoming the arrival Piki Playbook, a new addition to our family of blogs geared towards covering the world of sports. Whether you play on the field or compete in the sports debates at your neighborhood pub, Playbook aims to … Continue reading

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The 38 Smartest Decisions You’ll Ever Make

As of today, Pikimal is live and open to the public! We’re keeping our Launch Day announcement short and sweet so as to let the Pikis speak for themselves. As of our launch today, we’re featuring 38 Pikis, each geared to … Continue reading

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Tell Us The Piki You Want To See, And We’ll Let You Peek Behind The Splash Page

If you haven’t had the opportunity to play with a Piki, but you’re anxious to get started finding the swag that meets your specs, contact us via Facebook, Twitter, or leave us a comment on our blog. Tell us the … Continue reading

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One Algorithm Does Not Fit All: As Religious Engines Join The Fray, We Set Out To Piki The World Of Alternative Search

Yahoo! recently reported on a new crop of its own underdog competitors: religious search engines that filter out sin-inducing results, such as links related to alcohol, porn and websites that publish other worldviews. The short list includes the Christianity-based SeekFind, … Continue reading

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And The Winner Is… P&G! The Pharmaceutical Company’s Marketing Spending Exceeds 4x Spending On R&D, Beating Out Microsoft, Cisco And Google

Major corporations know that the fastest way to increase revenue is not to create more innovative, user-focused products, but to spend more time convincing customers to buy their old products. We investigated the spending reports of 17 corporations, only five … Continue reading

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Demand Media Web Content Isn’t Only Insanely Boring, It’s Dangerously Misleading To Consumers

Since Wired’s 2009 piece about Demand Media, there have been a flurry of articles covering “content farms,” or massive, sprawling sites with huge amounts of content, that produce their content extremely cheaply by paying the writers of the content very … Continue reading

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Use Lessons From Brain Science To Improve Your Shopping Skills

Last year, Wired Editor and The Frontal Cortex blogger Jonah Lehrer published an examination of human decision-making unambiguously titled How We Decide. How We Decide strikes a familiar tone, joining the host of bestsellers about decision-making, consumer psychology and behavioral … Continue reading

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This Is Your Brain On Marketing

Do you sometimes meet people who claim that marketing doesn’t affect them? Introduce them to British illusionist Derren Brown, who tricks his friends by bombarding them with clever suggestions and wordplay, and his antics might change their tune. Derren Brown … Continue reading

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